in a new
light!
The Instagram gradient is one of the most recognizable elements of the famous platform for sharing your special moments with friends and family.
With a view to a restyling of its brand image, Instagram has decided to give liveliness and a new dimension to its characteristic feature.
Also according to the 2022 trends, largely inspired by the 80s and 90s, where the use of neon colors was the basis of the graphics and fashions of those years, Instagram has chosen to keep the same colors but renewed, brighter.
In particular, the new gradient is the result of a very unique process. Rose Pilkington, 3D digital artist and motion designer, used an innovative 3D modeling process.

In addition, the new gradient is used in the new and famous Instagram labels, there is a new style for the most famous stickers: the gradient is applied to the place icons, tags and hashtags.
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